Modernization of Cross Border Trade 2026
June 9, 2026 | Laredo Country Club, Laredo, TX
1415 Country Club Dr, Laredo, TX 78045
9th Annual Modernization of Cross-Border Trade
Reliance Partners is proud to host the 9th Annual Modernization of Cross-Border Trade in Laredo, TX – bringing together the top minds in U.S.–Mexico logistics.
Key Sessions:
-
Opening Remarks
Jerry Maldonado – Laredo Motor Carrier Association
- Evolution of Mexico Cargo InsuranceMark Vickers – Reliance Partners
- Confianza PanelModernization of Mexico Carrier VettingFeaturing leaders from Steam Logistics, Evans Logistics, Landstar, and Trayecto
- Co-KeynoteWhat to Expect in USMCA 2.0Dr. Daniel Covarrubias
- Green Corridors PanelNext-Gen Freight Systems from Monterrey to LaredoModerated by Will Urban
Panelists include: Troy Ryley, Echo Mexico – Marco Antonio Gonzalez Valdez,
Port Colombia-Laredo General Director – Jordan Dewart, Redwood Mexico
-
Co-Keynote
The Business of Tequila
Beyond the Conference
-
Tequila Experience
Guided tasting featuring top tequila brands
- Cargado Happy Hour
5:00 – 7:00 PM | June 9 | Location: TBD

SPONSORSHIP PACKAGES
TITLE SPONSOR – $15,000 – 1 available
- Lunch Sponsorship: Highlight your brand during the event lunch at the Laredo Country Club.
- Recognition at Registration: Prominent Title Sponsor signage at the registration desk for maximum visibility.
- Email and Social Media Promotions: Your company featured in event email campaigns and social media posts.
- Onstage Acknowledgment: Verbal recognition during the event for your sponsorship.
- Event Screen Recognition: Your logo displayed on presentation screens throughout the event.
- Booth Placement: Prime exhibit space to interact with attendees.
- Online Visibility: Your logo featured prominently on the registration page.
- Reserved Title Sponsor Table during event with 4 tickets
- Invite to all pre and post event exclusive activities.
- Application Required
TEQUILA AFICIONADO EXPERIENCE SPONSOR – $10,000 – 1 available
- Exclusive Tequila Education & Tasting: Host a premium tequila education and tasting experience led by Tequila Aficionado Media, offering attendees a unique cultural and networking moment during the event.
- Branded Experience: Your company will be exclusively associated with this one-of-a-kind tasting activation, creating a memorable brand touchpoint for all attendee
- Onsite Visibility: Branded signage at the tequila tasting experience location.
- Email and Social Media Promotions: Your company featured in event email campaigns and social media posts.
- Onstage Acknowledgment: Verbal recognition during the event for your sponsorship.
- Event Screen Recognition: Your logo displayed on presentation screens throughout the event.
- Online Visibility: Your logo featured prominently on the registration page.
- 4 tickets to event and all pre and post event exclusive activities.
- Application Required
KEYNOTE SPONSOR – $7,500 – 1 available
- 1-2 minute address to the audience speaking about your company prior to the keynote address.
- Recognition at Registration: Prominent signage at the registration desk for maximum visibility.
- Email and Social Media Promotions: Your company featured in event email campaigns and social media posts.
- Event Screen Recognition: Your logo displayed on presentation screens throughout the event.
- Your company’s logo will be showcased exclusively during this address
- Online Visibility: Your logo featured prominently on the registration page.
- Reserved Keynote Sponsor Table during event with 4 tickets
- Invite to all pre and post event exclusive activities.
- Application Required
Panel Sponsor – $6,000 – 4 available
- 1-2 minute address to the audience speaking about your company prior to one of our panel discussions.
- Recognition at Registration: Prominent signage at the registration desk for maximum visibility.
- Email and Social Media Promotions: Your company featured in event email campaigns and social media posts.
- 4 tickets to event
- Invite to all pre and post event exclusive activities.
- Event Screen Recognition: Your logo displayed on presentation screens throughout the event.
- Your company’s logo will be showcased exclusively during this address
- Online Visibility: Your logo featured prominently on the registration page.
- Application Required
GOLD SPONSOR – $5,000
- Booth Placement: Exhibit space strategically located near the registration desk.
- Email and Social Media Promotions: Inclusion in promotional emails and social media announcements.
- 2 tickets to event and all pre and post event exclusive activities.
- Event Screen Recognition: Your logo displayed during event breaks on screens.
- Onstage Acknowledgment: Verbal mention during event programming.
- Online Visibility: Your logo showcased on the event registration page.
- Application Required
SILVER SPONSOR – $3,000
- Email and Social Media Promotions: Gain exposure through targeted email campaigns and social media posts.
- 2 tickets to event and all pre and post event exclusive activities.
- Snacks/Beverages Table Sponsorship: Recognition as the beverage table sponsor at the Laredo Country Club.
- Event Screen Recognition: Your logo displayed on event presentation screens
Exclusive Pre-Event Sponsor and Panelist Dinner – $2,500 – SOLD
- Exclusive Pre-Event Sponsor and Panelist Dinner Sponsorship: Your brand becomes the sole sponsor of the networking dinner, positioning you as a key partner to all event attendees.
- 2 tickets to event and all pre and post event exclusive activities.
- This sponsorship will give you the opportunity to completely organize and pay for our official pre-event Sponsor and Panelist Dinner Sponsorship.
- Onstage Acknowledgment: Recognition during the event for your exclusive sponsorship.
- Email and Social Media Promotions: Dedicated promotions for your brand in email campaigns and social media.
- Event Screen Recognition: Prominent display of your logo on presentation screens during the event.
HAPPY HOUR SPONSOR – $5,000 – SOLD
- Exclusive Happy Hour Sponsorship: Your brand becomes the sole sponsor of the networking happy hour, positioning you as a key partner to all event attendees.
- This sponsorship will give you the opportunity to completely organize and pay for our official event Happy Hour.
- 4 tickets to event and all pre and post event exclusive activities.
- Onstage Acknowledgment: Recognition during the event for your exclusive sponsorship.
- Email and Social Media Promotions: Dedicated promotions for your brand in email campaigns and social media.
- Event Screen Recognition: Prominent display of your logo on presentation screens during the event.
AFTER HOUR SPONSOR – $4,000
- Exclusive Happy Hour Sponsorship: Your brand becomes the sole sponsor of the networking happy hour, positioning you as a key partner to all event attendees.
- This sponsorship will give you the opportunity to completely organize and pay for our official pre-event Sponsor and Panelist Dinner Sponsorship.
- 2 tickets to event and all pre and post event exclusive activities.
- Onstage Acknowledgment: Recognition during the event for your exclusive sponsorship.
- Email and Social Media Promotions: Dedicated promotions for your brand in email campaigns and social media.
- Event Screen Recognition: Prominent display of your logo on presentation screens during the event.
BRANDED TRUCK SPONSOR – $5,000
- Carrier can park their truck in front of the country club the night before the event.
- Email and Social Media Promotions: Your company highlighted in event communications.
- 4 tickets to event and all pre and post event exclusive activities.
- Reliance Partners will provide you a branded event banner with your logo to place on hood of your truck
- Event Screen Recognition: Logo displayed on screen
BECOME A SPONSOR!
📧 Questions?
Email us at info@borderlesscoverage.com
📲 Follow Reliance Partners on LinkedIn for updates and registration announcements.
Hotel Booking: Embassy Suites by Hilton Laredo
Use code “CVV”

